Mengenal 4C pada Marketing Mix dan Elemennya

Understanding The 4C's Of Marketing Mix 4c marketing mix THE EVOLUTION AND REVOLUTION OF MARKETING MIX FROM 4P TO 4C TO 4E TO E-MARKETING MIX: A LITERATURE OVERVIEW Yudhi Prasetya Mada Faculty of Economics and 4c marketing mix The 4Cs of marketing are: Consumer, Communication, Cost and Convenience The 4 Cs are a paradigm shift because they put the consumer at the center, rather than

4club slot By integrating the concepts of Marketing Mix and 4C Marketing, companies can develop comprehensive and customer-oriented marketing strategies